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Brandfluency Complete Set

Get Fluent in all of the Brand Archetypes

  Enroll in Course

Discover what "on-brand" means for you & learn to create meaningful connections with your ideal clients and customers.

This offer is for ALL 12 Brandfluency archetype courses. This is perfect for anyone who wants to incorporate the wisdom of archetypes into their client experience... especially fellow brand professionals like copywriters, designers, strategists, and coaches!

In each course, you'll unlock each archetype's potential with a powerful action plan.

This allows you to:

>> Stand out against the competition with a strong brand identity

>> Be more YOU, without all the fluff and filler

>> Make business decisions faster and with more confidence

>> Turn clients into brand fanatics, happy to pay what you deserve.


Here's what you'll learn:

  • How your brand archetype makes people feel, and what keeps them coming back time and time again.

  • The strengths and weaknesses of each brand archetype, and how to use your individual subtype to best suit your endeavors.

  • The key steps to align your values, skills, and personality with your brand… in a MEANINGFUL way.

  • How to identify other brands who share the same archetype, and how to gauge success.

  • The types of original content most beneficial to your business (and the best ways to share).

  • Fool-proof design tips to make your brand stand out for the *right* reasons.


Making the next move can be scary, but I’ve got you covered with a step-by-step workbook, never-before-seen content, and personalized video lectures.

Meet Kaye


Kaye Putnam
Kaye Putnam

When you build a brand based in psychology and your unique personality, you’ll attract the perfect clients for you.

When you help people with your work, it creates a ripple effect of impact and possibility. That’s why I’m SO excited for the opportunity to help you help even more people, and make the future a little brighter for all of us.


Course Curriculum


  Inspiration & Examples
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  Storytelling & Messaging
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  Brand Visuals
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  Use Your Archetype in YOUR Business
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  *More* Hero Inspiration
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Courses Included with Purchase



Hero Type
Get Fluent in the Hero Brand Archetype to Attract Your Ideal Clients
Kaye Putnam
$297
Explorer Type
Get Fluent in the Explorer Brand Archetype to Attract Your Ideal Clients
Kaye Putnam
$297
Royalty Type
Get Fluent in the Royalty Brand Archetype to Attract Your Ideal Clients
Kaye Putnam
$297
Magician Type
Get Fluent in the Magician Brand Archetype to Attract Your Ideal Clients
Kaye Putnam
$297
Caregiver Type
Get Fluent in the Caregiver Brand Archetype to Attract Your Ideal Clients
Kaye Putnam
$297
Lover Type
Get Fluent in the Lover Brand Archetype to Attract Your Ideal Clients
Kaye Putnam
$297
Entertainer Type
Get Fluent in the Entertainer Brand Archetype to Attract Your Ideal Clients
Kaye Putnam
$297
Girl/Guy Next Door Type
Get Fluent in the Girl/Guy Next Door Brand Archetype to Attract Your Ideal Clients
Kaye Putnam
$297
Innocent Type
Get Fluent in the Innocent Brand Archetype to Attract Your Ideal Clients
Kaye Putnam
$297
Maverick Type
Get Fluent in the Maverick Brand Archetype to Attract Your Ideal Clients
Kaye Putnam
$297
Creator Type
Get Fluent in the Creator Brand Archetype to Attract Your Ideal Clients
Kaye Putnam
$297
Sage Type
Get Fluent in the Sage Brand Archetype to Attract Your Ideal Clients
Kaye Putnam
$297

Original Price: $3,564


Frequently Asked Questions


Will I need to be available at specific times to participate?
Nope! You can login and complete the course at your own pace, whenever you have time. Though, I do recommend not rushing through it. This is your life’s work, after all!
How much time will this take?
It varies, depending on your Brand Archetype track. But, each course consists of 13 video lessons and a custom-built workbook. Each video will last between 5-15 minutes. Your time investment will depend on how far along you are in your branding strategy.
What if I sign up and decide it isn’t a great fit?
If you complete the first week of the course and don’t feel it’s right for you, I’ll issue a full refund. No questions asked. Your happiness is important to me!
Do I NEED this course?
That’s for you to decide. But if you’re looking to launch or revamp your brand and create meaningful connections with your ideal audience, you won’t find another program like this. With actionable step-by-step guidance and psychology-based branding strategies, Brandfluency exists to teach you how to *use* your brand to its full capacity.
What’s the ROI / how do I convince my boss?
Consider this program, if nothing else, an investment in your future clients. How many new clients would you need to book in order to pay for this course? If your brand was where you need it to be, what *could* you be charging for your product/service? And a little tough love: is improving your brand not a worthy investment? I can’t guarantee that you’ll do the work, but if you do, this is a proven method and action plan to success. By investing in Brandfluency, you can finally stop spinning your wheels and jump into action.

Get started now!